Founder of Cadre, and Co-Owner/Creative Director of Wayfarer Entertainment, FARHOUD MEYBODI is a writer, director, and producer focused on “disruptively inspirational” storytelling content across scripted, unscripted, and branded distribution channels.
Farhoud started his career in law, and spent his mid-twenties climbing up the corporate ladder as a sales and marketing Executive for a global luxury brand. This non-traditional background gave Farhoud a marketers mindset — something he draws upon quite frequently while helping brands, networks, non-profits, studios and NGO’s create stories that build empathetic bridges to viewers from all walks of life. Farhoud is a firm believer in the power of “Anti-branded content,” a term he coined that represents authentically constructed branded content that gives viewers the space to connect with universal brand values without forcing them into a sales conversation. At his core, Farhoud is passionate about creative content that entertains, educates and inspires. He believes in the power of raw and honest storytelling to help transcend political/social divisiveness through shared experience, and empathy.
Mostly recently, Farhoud directed and produced Season Three of My Last Days, an award-winning documentary series about life told by people living with a terminal illness, for the CW Network. He developed, and executive produced Chefs Without Borders, a documentary series featuring celebrity Chef, Curtis Stone, and Actress/Model, Lindsay Price, as they journey from Los Angeles to Tanzania to live with, and learn from three Indigenous tribes, each representing a unique perspective on food insecurity. Farhoud also developed, executive produced and wrote Man Enough, a disruptive dinner conversation series featuring Scooter Braun, Anderson Silva, Justin Baldoni, Matt McGorry etc that explores the heart of traditional masculinity in America. Farhoud created and executive produced Project Upgrade, an unscripted series for Google featuring YouTube stars, The Merrell Twins, as they set out to design and build a new consumer product with the help of successful, female mentors from Google, Space X, NASA, and Disney.
Farhoud has also developed and directed national campaigns for Subaru, Frosted Flakes, MetroPCS, and The Ad Council, and sold several scripted pitches to major studios and television networks.
3 words to describe Nature?
Hallowed. Life-giver. Muse.
3 things Nature taught you?
3 most treasured Nature spots?
Hot Springs, Arkansas
When you look at the ocean, it makes you feel…?
A sense of deep reverence and gratitude
When you see a forest, it makes you feel…?
Like I’m in divinity’s sacred cathedral
When you see a volcano, it makes you feel…?
Humbled yet resilient, like Frodo taking in the awesomeness and fiery peril of Mount Doom after a long long journey through darkness.
When you see a sunrise or sunset, it makes you feel…?
When you hear thunder, it makes you feel…?
When you hear the wind howling, it makes you feel…?
Like I’m hearing the whispers of my ancestors
Are you an Ocean, Mountain, Forest, or Desert person?
On a scale of 1 to 10, how important is Nature to your well-being?
10 - My happiness, balance, well-being, and sense of self are deeply and intrinsically connected with Mother nature. She is EVERYTHING.
Share with us a childhood nature memory?
When I was a little kid, maybe five or six years old, my parents would take us to Yosemite, CA every year for an epic camping trip with friends and extended family. Over the course of a week, twenty of us would swim in Yosemite Falls, hike the Muir Trail to Half Dome, and roast marshmallows around the campfire, telling ghost stories while taking the grandeur of the seemingly limitless starry night. These trips are some of the most magical memories of my youth, and we didn’t have mobile phones, personal computers or WIFI to get in the way of the experience.
This was also around the time I was obsessed with the film, The Karate Kid. One time, I remember hiking down to the river with my friends — and while they ran around, having fun, I opted instead to sit on the banks of the roaring river by myself. I remember feeling the urge to close my eyes, breath deeply in and out, and move my hands up and down out ala my hero at the time, Daniel Larusso, just like he before his big championship match in the film. When my friends finally found me, sitting there doing my Karate Kid breathe-work, they laughed at me like I was some confused weirdo. In hindsight, I think I was just a little ahead of the curve — recognizing the beauty of nature and tapping into the stillness within to savor the special moment. Also those kids who mocked me are now probably spending tons of money each month on yoga and Qi Jong breathe work classes. :)